I’m busy preparing to leave on a mammoth journey to San Fransisco to speak at the Macworld 2010 conference for the first time.
I’ll be talking about production workflow, specifically broadcast production as that’s where I spent 12 years of my life freelancing as a motion graphic designer/ animator.
I’ll also share some of the challenges I’ve [...]

I’m interested in the trend of decoupling going on in the world of TV and film production companies. It’s the world that I used to live in so it’s close to my heart. Decoupling refers to the process of reducing costs to the client by outsourcing some of the work to freelancers or external services, [...]

I’m hoping to see a few of you at MacWorld 2010 where I’ll be speaking next year. I love San Fransisco so will be taking a little extra time out to hang out with my old friends, Amacker and Nina at the Lucky 13 bar on Castro. I also hope to catch up with all [...]

By Daniel Brown
GridIron Software
An idea was born about 3 years ago, turned into drawings and schematics, then to command-line “proof-of-concepts”, to early prototypes, to a 5-month long “public beta” of a promising, if not-quite-polished, application. Now, the final result of our efforts is here;  Flow 1.0 is now available for purchase at www.gridironsoftware.com.
Flow was designed [...]

Creative Director (Europe) - Gridiron Software
As research for my book I’ve been looking at the effects of drugs on creativity, and finding out if the two are linked. I’m hoping to get some feedback from the readers of my blog regarding their own experiences but first I guess it’s fair to give you my own [...]

by Daniel Brown
GridIron Software
A few times a year, I step away from my computer (well, my WORK computer anyway) and head off to tropical destinations to co-teach underwater photography. The Caribbean is pretty much the oppposite of a convention center and, for a week at a time, I have sand between my toes and sunlight [...]

by Angie Taylor - Creative Director (Europe), Gridiron Software
Well, I’ve just left Broadcast Video Forum 2009 after a successful launch event for our new software, Flow. And I must say I’m pretty exhausted, I don’t think I’ve ever talked so much in my life!
I’ve only been with the Gridiron Software for three months but already [...]

Creative Director > Gridiron Software
Software features can dominate our designs, the design becomes prevalent to such an extent that it takes precedent over the designer. We’ve all heard an ad or feature described this way; ‘y’know, the one with the puppet tool and the new 3D text animators’.
Isn’t it about time that we escaped from [...]