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IMS Productions is best known for its award-winning video production of Indianapolis Motor Speedway and Indy Racing League events. Over the years, the company has produced televised sports events for nearly every national broadcast and major cable network. While owned and financed by the Indianapolis Motor Speedway, the studio also works on jobs for outside clients: NCAA, Firestone, Riley Children®s Hospital, and Kroger®a regional grocery store chain, to name a few.

Nathan Shipley, Animator / Compositor at IMS Productions, regularly juggles multiple animation, compositing, motion graphics, and visual effects requests. Using After Effects and an extensive set of plug-ins, Shipley®s projects are realized on three dual processor Power Mac G5s with a 30-inch cinema display. Before discovering Nucleo, Shipley occasionally faced a serious production flow issue: the required investment in render time created a ®pile-up® vis-®-vis time available for creative work.

Why After Effects and Nucleo?
Nucleo takes full advantage of new multi-processor and multi-core technology®relieving the bottleneck created by compute time. There are no limits to what can be rendered with Nucleo. Image sequences, movies, and RAM previews are all optimized.

Turbo Charged
Given Shipley®s extensive project list, any time he saves with Nucleo allows him to better manage his production flow.

®Nucleo is like turbo for After Effects. I love seeing my CPU monitors at 100% for both processors. I was also surprised at how easy Nucleo is to use. The best part is that the installation is seamless®you just plug it in and it works,® said Shipley.

No More Limits on Creativity
During the racing season, Shipley creates motion graphics for the ESPN2 series, ®The Season,® and big screen displays at races. Plus, he has a big hand in producing the animated roll-over menus for the Indianapolis 500 DVD called ®The 500 Film.®

®Before Nucleo, I was spending more CPU time rendering an endless assortment of After Effects projects: compositing 3D elements into live footage, rotoscoping cars, and creating show openers and bumpers. Now, I have more time to spend being creative, which really makes the final product stand out,® said Shipley.

Shipley is also currently working on a documentary about the life of Bailey Hunsberger, a patient at Riley Children®s Hospital in Indianapolis, IN. Hunsberger suffers from a congenital heart defect which causes heart failure and badly functioning lungs.

®Nucleo helped me cut render times in half. Knowing this, I was able to devote more time to designing 2D and 3D diagrams to illustrate the differences between a healthy heart and one with Bailey®s defect. This is another example of how I could use Nucleo to allow more creativity on an important project,® added Shipley.





Hardware and Software Toolkit

Hardware
  • 3 dual-processor Power Mac stations (2 for production and rendering and 1 for management and playing iTunes library)
  • 4 Gigabytes of RAM
  • 2 internal 250 gig serial ATA drives
  • 30® Apple Cinema Display
  • 800 GB Med®a SCSI RAID
  • NVIDIA GeForce 6800 Ultra DDL graphics card
  • Wacom Intuos Tablet
Software
  • Adobe After Effects 7 Professional
  • Adobe Photoshop CS2
  • Adobe Illustrator CS2
  • Autodesk Maya
  • 2d3 Boujou
  • Apple Shake
  • Discreet combustion
  • GenArts Sapphire plug-ins
  • GridIron Software Nucleo
  • Red Giant Software Magic Bullet Suite
  • The Foundry Tinderbox plug-ins
  • Boris Continuum Complete
  • Trapcode plug-ins
  • Ultimatte
  • Zaxworks